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Exact Data Blog


HTML Emails De-Coded

Email Marketing can be a tricky animal to tame, but cracking the whip is certainly possible. One of the most oft-overlooked facets of composing successful campaigns is accurate and effect HTML Email Coding. Follow these tips to be sure that you get the most out of the next email you send. Remember, even a single error in coding could be the difference that costs you a new customer.

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15 Acronyms Every Database Marketer Needs to Know

To some, business lingo can be an entirely different language. Nothing can be worse than sitting in a board meeting going over reports and having no idea what is going on. Slip a copy of this definitions cheat sheet into your notes and show off to your boss your expansive knowledge of database marketing vocabulary.

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Six Degrees of CAN-SPAM Compliance

Follow this six-step checklist to keep yourself in the free and clear when it comes to CAN-SPAM. Communications law can be a tricky subject full of vague and unclear terminology. Fear not, for with this checklist in your holster and a solid understanding of the actual Act, you’re on your way to legal, successful email campaigns.

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Avoid the Spam Trap: 5 Tips to Keep Your Emails From the Junk Bin (Part One)

Most of my veteran clients know multiple potential pitfalls exist that have the ability to decrease the success of any email campaign. If you are new to email marketing, or just need a refresher course, please read these guidelines I've laid out to avoid spam traps altogether - it could mean a world of difference in sales leads and, ultimately, revenue.

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Where to Get Free Stock Photos - The Top 5 Sites

As any graphic designer knows, it’s an ongoing quest to find quality stock photos for your projects, let alone free ones. Use these 5 websites to find the best free use photos, images, and resources on the web!

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