NextMark has ranked ConsumerBase #1 for “Top List Managers for Data Card Quality” in the 500+ Data Card category

EVANSTON, IL/October 7, 2011— Data Cards are an industry-wide standard for providing information on mailing lists. Data Cards provide frequently updated, real-time information on the number of records in a list, costs and fees associated with renting a list and other important information for direct marketers.

Publishing a high quality data cards gives list managers the opportunity to compete for inclusion in direct marketing campaigns. The data card quality score is calculated by electronically analyzing over 74,000 data cards in NextMark’s list database.

“We work hard to keep our Data Cards up-to-date and relevant,” says Larry Organ, CEO of ConsumerBase. “We have 1,200 lists on NextMark and are working to grow that number as well as improve the quality and information in our current listings.”

Click here to view NextMark’s full Data Card Quality Report